Aiming to reinvent the yoga studio, here in Los Angeles

You may have heard of Golden Bridge Yoga. It was a famed Kundalini yoga studio in Hollywood. In Hollywood, meaning the likes of Demi Moore and Russell Brand went there.

It closed a year back. From the Hollywood Reporter’s coverage:

During a telephone interview on Friday afternoon, Gurushabd, who opened the studio with his wife, Gurmukh, in 1999, confirmed that the couple had decided to shutter the location, blaming the demise on local competition. Golden Bridge will continue to operate its two other studios, in Santa Monica and New York, overseen by their daughter, Gurushabd said.

“It’s too big for the number of people coming through who are interested in Kundalini yoga, and there is a lot more yoga in Hollywood than there used to be,” Gurushabd told The Hollywood Reporter, adding that there are “10 or 11” employees currently employed at the center. “This (location) just doesn’t work anymore.”

Golden Bridge garnered a considerable amount of press attention in late January 2013 when Brand staged a walkout in favor of yoga instructor Tej Kaur Khalsa. According to reports, Brand was upset that Golden Bridge wouldn’t let her out of her contract, so he led a charge out of the building and helped her set up shop elsewhere. Moore was also part of the exodus.

Well, into that spot has wandered Wanderlust. And it is a big enough deal that the Los Angeles Times has a story on this brand spanking new studio:

Wanderlust Hollywood aims to reinvent the yoga studio by helping patrons internalize the Wanderlust philosophy: Find your true north (that is, your best self).

The center, in the former home of Golden Bridge Yoga, opened July 24 after an artful nine-month remodel. Now it’s a nouveau Bohemian community center and social club with multiple missions. Foremost, the multilevel, 10,000-square-foot space aims to capture within its Zen interior the essence of a Wanderlust festival — that blissful sense of escape and well-being that comes from immersion in soulful music, clean food and all-day yoga.

[snip]

“We are very much into the balance of dynamic, intricate, artfully crafted sequencing with long holds,” said Chad Dennis, Los Angeles director of yoga.

Though the new center seems like a full-service gym for yoga, Wanderlust co-founder Jeff Krasno sees it as a gathering place to create a community around yoga, food and correlated interests.

“We realized the thirst that people have here for a community space,” said Krasno. He’s moved from Brooklyn, N.Y., with his family to the Hollywood Hills to guide the center’s development. He aims to bring the feeling of his festivals’ “four-day transformation experiences” to Hollywood. “It’s a 365-day festival,” he said.

If you want the Wanderlust version of the story, check out its website.

Posted by Steve

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theconfluencecountdown

Two Ashtangis write about their practice and their teachers.

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